Backbone Media to manage its North American public relations. ZG Collective, the exclusive U.S. distributor for Melon, is actively seeking independent sales representatives and new retailers in the United States.
produces over 30 fresh, colorful helmet styles for fashion-conscious
urban cyclists, skateboarders and mountain bikers. Melon Helmets feature
a polycarbonate outer shell combined with an EPS inner shell to deliver
durable and extremely lightweight skull protection. Hygienic Coolmax
padding and the proprietary Melon Airflow Channel System provide
excellent ventilation and cooling.
“Melon has experienced
tremendous growth and success in Europe, winning a prestigious Red Dot
Product Design Award in 2014 and is adding new markets every year,”
states Josh Fonner, chief operating officer of ZG Collective. “We
believe the design and value that Melon delivers creates huge
opportunity for the brand in the U.S.”
Melon Helmets have
performed well in multiple safety tests in Europe, including the August
2015 helmet test by German consumer association Stiftung Warentest,
which the brand won. German Magazine aktivRadfahren recognized Melon
Helmets in April 2015 with an Editors’ Recommendation, rating Melon best
among closed-shell urban helmets in its lab testing.
commuting continues to grow exponentially in the U.S., Melon offers
helmets for riders who don’t want to look like they’re about to line up
for a race,” states Backbone Media PR Director Ian Anderson. “Melon
helmets are some of the most protective and stylish helmets available
and we’re excited to introduce them to the domestic market.”
Helmets will display its full collection at Interbike, September 16-18
in Las Vegas (booths 4096 and 4100). To inquire regarding retail
accounts and independent sales opportunities, please email Josh Fonner
About Melon Helmets
Helmets is a vibrant, stylish, and safety conscious bicycle helmet
company founded in Germany. We aim to create a light, comfortable helmet
that protects your head from cycling dangers, and have you look great
in the process. Melon believes in connecting to the community and
expressing the artistic creativity of locals with their helmet designs
and cycling accessories. Whether it’s a high school design competition, a
local artist competition to create a helmet that expresses the culture
of Germany, or a gallery showing of helmets as art, we love to express
the attitudes and personalities of the people that keep their melons
safe in our helmets. For more information please visit http://www.melon-helmets.com/en/.
About ZG Collective, LLC
Collective, LLC is a group of talented entrepreneurs that are
passionate about building brands they believe in. Located in the hub of
the outdoor industry in Aspen, Colorado, ZG Collective houses several
brands within the outdoor, snowsports, cycling and consumer product
industries that align with the interests and passions of its founders.
ZG Collective’s team of in-house experts support and grow their brands
with ERP/CRM, marketing, PR, web design, and direct-to-consumer
sales/marketing services. For additional information, please visit the
company’s website at www.zgcollective.com.
Source Backbone Media ©