BMW Motorrad has achieved an all-time six-month high in the first half of this year. With worldwide sales of 70,978 motorcycles and maxi scooters (previous year: 64,941 units), this amounts to an increase of 9.3% as compared to the equivalent period of the previous year. 11,827 vehicles (previous year: 12,541 units/ -5.7%) were sold in June 2014.
Heiner Faust, BMW Motorrad Head of Sales and Marketing: "We
have achieved an all-time six-month high in the first half of this
year. Never before have we sold this many vehicles in the first six
months of a year. With an increase of 9.3 % in the first half of 2014,
we remain on course to achieve an all-time sales high for the year as
The best-selling model remains the BMW R 1200 GS. Almost 15,000
units were supplied to customers worldwide during the first six months
of the year. This is followed in second and third place by the two new
boxer models R 1200 GS Adventure and R 1200 RT with 9,708 and 7,420
units respectively. The R nineT launched in March surpassed the
expectations with sales of 4,114 vehicles.
These new models as well as all the other BMW Motorrad models
were at the focus of interest at the 14th Motorrad Days in Garmisch –
Partenkirchen last weekend. Large numbers of test rides were taken. In
addition to the motorcycles, the maxi scooter C evolution particularly
impressed test riders with its electric drive and superb dynamic
performance. Some 40,000 visitors attended the world's biggest BMW
motorcycle meet-up and were able to spend the weekend experiencing the
entire spectrum of BMW Motorrad.
"The meeting of the community in Garmisch- Partenkirchen
each year demonstrates again and again how diverse the BMW Motorrad
universe is. The Motorrad Days provide an important platform for us to
pick up on trends and engage in close dialogue with our
customers," said Heiner Faust.
By BMW press release