Balega International, a leading performance sock brand in the run and outdoor specialty markets, announces its support of the Breast Cancer Fund (BCF) with the release of their limited edition Words of Grit and Grace Enduro Sock.
With the mission of prevention, Balega will donate one dollar per pair
sold to the BCF, which works to eliminate cancer risks through public
policy and educating consumers of the link between chemical exposure and
This year Balega is aiming to double their donation from previous
years. Together, Balega and the BCF are encouraging women to be healthy
and reduce the risk of breast cancer.
“The Breast Cancer fund support so many issues that Balega stands for
and feels passionate about,” states Tanya Pictor, Balega’s Vice
President of Sales and Marketing. “Beyond everything, what I love most
about the cause it that they are proactive – they believe in getting out
there and making a difference, step by step. If we as a collective do a
little bit together every day, imagine how powerful the outcome will
Featuring inspirational messages such as “Don’t tell me I can’t” and
“Believe” stitched into the toe of the socks, Balega’s Grit & Grace
sock are available in running specialty stores and online at www.balega.com. These socks are available for purchase beginning in September for $12.50 through October’s Breast Cancer Awareness Month.For a list of all Balega retailers, click here.
About Balega International
A leading performance sock brand
in the American run specialty market, Balega is a designer and
manufacturer of technical performance socks. A proud American-South
African initiative, the company develops its entire product at it’s
South African production facility utilizing the best performance yarns
produced in the United States. Crafted for a superior fit and unmatched
comfort, Balega is committed to the technical excellence, quality and
performance offered in Balega socks.
For more information visit http://www.balega.com.
Media ContactTessa DuBois / Verde Brand Communications / firstname.lastname@example.org