ELECTRIC INTRODUCES MORE GOGGLE MODELS WITH PRESS SEAL TECHNOLOGY
Built on a function first design ethos, ELECTRIC has produced some of the most iconic and widely used snow goggles in the market. With a global release Winter 2014, ELECTRIC’s patent pending Press Seal technology made its debut with the introduction of the EG3 goggle. Built from the ground up, the brand’s patent pending Press Seal technology is unlike any other lens interface system on the market. No magnets, levers or gimmicks. The lens rim and frame channel design allow for 360° seal, keeping out wind, snow and ice.…SIMPLE, SEALED, SOLID.
The 2015 ELECTRIC snow line includes the debut EG3.5, a smaller option for enhanced fit and comfort, and the EGX, the world’s first cylindrical goggle with Press Seal technology. A celebration of the evolution of the brand’s product, the 2015 offering carries over all of the ground-breaking tech features found in the EG3 offered in new colors, colabs and patterns.
Founded in 2000 in California, Electric makes quality products that enhance active lifestyles – offering ‘Style that performs’. By building upon what has stood the test of time, Electric reengineers classics. The brand designs and markets sunglasses, snow goggles and helmets, watches, backpacks, luggage and accessories. They can be found throughout the Americas, Europe, Japan, China and Australasia in Lifestyle boutiques, department stores, sports shops and online, including Electric’s own e-commerce websites. Electric is part of the Kering Group, a world leader in apparel and accessories which develops an ensemble of powerful Luxury and Sport & Lifestyle brands.
For more information on Electric please visit: electriccalifornia.com
Source Electric by press release ©
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