Boombotix, the San Francisco-based wearable audio company merging nextgen audio hardware and software, today announced a $4 million strategic investment from new and existing investors. New investors include Social+, Baseline, Red Hills, Great Oaks and Grishin Robotics, while existing investors participating in the round include Walden Venture Capital and
“Boombotix has spent the last three years developing the
highest-quality audio hardware and software products and solidifying its
operations,” said Lief Storer, chief executive officer, Boombotix.
“This new investment will enable us to rapidly expand our presence in
the market with our unique audio products that combine hardware and
software to create a fresh approach to how people enjoy their music.”
Since launching in 2010, Boombotix has seen triple-figure sales growth
year-over-year. They have shipped a line of speakers called Boombots
into national retailers like T-Mobile, Microsoft and hundreds of
specialty retailers in action sports and cycling. Since the launch of
the Boombot REX, the company has also seen tremendous growth in their
online segment with etailers including
Apple.com, Amazon and their own direct eCommerce.
“I’ve had a number of audio devices, but the Boombot design has brought
a level of wearability that is unique in a world full of just
headphones,” said Ted Maidenburg, partner at Social+ Capital. “The
Boombotix team continues to show impressive innovation with building an
amazing user experience and we are looking forward to amplifying that
Wearable technology not only has to overcome technical hurtles, but it
has to drive trends in fashion and design too. The Boombot REX has been
heralded for phenomenal industrial design while blending acoustic
performance with software.
“Boombots have always been a great extension to smartphones. The
technologies we are developing are going to continue making mobile audio
more accessible and less invasive than ever,” adds Storer.
At the end of the 2013, Boombotix launched a mobile app called SYNC on
iOS that synchronizes audio content on 4G/LTE networks. This is the
first technology that allows users to create synchronized peer-to-peer
listening over mobile. This is just part of the new audio listening
experience that Boombotix is creating.
The Bluetooth speaker market has seen triple figure growth over the
past two years with over 2.2 million units sold domestically in 20121.
Boombotix has demonstrated that it has a brand that is commanding
strength in strategic verticals that can potentially expand into
double-figure market share very quickly.
Boombotix is the leader in wearable audio technology.
The Company started with a vision to create an alternative to
headphones. Since then, Boombotix has built out a full line of bundled
hardware and software to drive the future of the music listening
experience. Their product line incorporates wearable speakers and mobile
audio synchronization software. Walden Venture Capital and David Dolby
currently back the Company.
By press release