TheWriteBack.com for over a year and now it’s available to all dealers.
Increasing closing ratios by an average of 23% with new motorcycle
sales, The WriteBack has increased dealer profit at an average of $263
per unit retailed. These price reports are based on recent real
transaction data within specific market areas. Using The WriteBack,
dealers can sell motorcycles, F&I products and accessories that are
in line with what consumers have been most attracted to. Buyers and
salespeople have found that The WriteBack dramatically speeds up the
When a customer picks the vehicle out, a salesperson is
able to print out information that not only shows the purchase
information but shows the top selling accessories that should also be
purchased at the same time. This function alone brings in thousands of
extra dollars for a dealer that may normally miss out on this extra
revenue due to online retailers selling the same products.
Offering our menu selling system in the show room and then in the
F&I office has made customers more comfortable to spend more money
at the same dealership. Even though the 4-square died years ago, some
dealers are still relying on it but now with The WriteBack there’s no
excuse to be stuck in the 4 square age anymore.
“Dealerships are struggling with the amount of time and money the
negotiation process takes today,” said Tommy Ady, The WriteBack Founder.
“Often times, motorcycle buyers don’t even know what a good deal is and
when to stop negotiating. The WriteBack changes the amount of
negotiating a customer does by bridging the information gap and
providing price and payment information that allow buyers and
salespeople to see exactly what a particular motorcycle in their
dealership can be purchased. The WriteBack includes the accessories that
should go with it, and gets the buyer to agree on a great price
faster.” The F&I managers that we work with never new that selling
back-end products could be so easy, or so profitable. I’m confident that
our dealers have the highest margins and penetration rates in the
The WriteBack has dealers representing over ten manufacturers, along with some of the Top 5 largest dealers in the world.
For more details, please visit TheWriteBack.com
By press release