Fleet Feet, Incorporated, the nation’s leading franchisor of running
specialty stores, announced two promotions and a senior management hire
to help manage the company’s aggressive growth plans. Luke Rowe has
been elevated to the position of senior vice president, Business
Development. Ben Cooke, formerly of Running Specialty Group, has been
hired in the newly-created role of vice president, operations.
Robyn Goby has been elevated to vice president, marketing and communications.
Rowe
has been with the company since 2002, serving in various roles to
support the growth and profitability of the company. In his new role,
he will oversee all business development, including new franchise and
store development, independent acquisitions, vendor partnerships and
relationships, and our education and training platforms.
Goby has
been with the company since 1993, making her the longest running
employee of Fleet Feet, Incorporated. Robyn, who started with the
company as a sales associate and store manager, moved into a corporate
role in 1996 and has supported store marketing efforts, overseen
corporate communications and managed all corporate conferences and
events. In her new role, she will also oversee the initial phases of
the new store development process, including new franchise candidates,
employee-to-operator candidate processes, as well as the process for
owners considering multiple locations.
Cooke in his new role
will oversee franchise and store operations with an emphasis on
developing and implementing customer focused strategies that create
operating efficiencies and ultimately drive franchise revenue growth and
profitability. Cooke brings more than ten years of experience
overseeing retail operations in the specialty retail channel including
managing large and geographically diverse teams. He previously oversaw
18 stores and over 300 employees for Running Specialty Group.
"We
have added six new locations and our business is on pace to exceed $130
Million in sales this year. We have a pipeline full of new franchise
candidates for 2013 and we will open our 100th store this spring," said
Jeff Phillips, president and CEO, Fleet Feet, Incorporated. "These
moves will help us build on the current momentum and aggressively lead
the company into the future. I am thrilled with the level of specialty
retail experience and expertise this management team brings to the
organization."
Fleet Feet has 98 locations in 33 states and the District of Columbia.
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