SAN FRANCISCO--Next-generation fitness company FitStar, Inc.’s hit personal fitness app FitStar: Tony Gonzalez is now available on the App Store for iPhone and iPod touch, in addition to a redesigned iPad experience. FitStar’s new app is part of an extensive upgrade of the FitStar platform that features iOS 7 optimizations, a sleek new user interface, features and animations, as well as overall enhancements based on customer feedback. The FitStar: Tony Gonzalez App is available for free from the App Store for iPhone, iPad and iPod touch or at www.appstore.com/fitstartonygonzalez.
“Our mission at FitStar is to unlock the power of mobile to inspire people to get fit and live healthier lives,” said Mike Maser, CEO, FitStar, Inc. “Since our iPad launch in the middle of this year, we’ve seen people in more than 150 countries download FitStar and collectively burn more than 50 million calories, with the average active user working out more than twice a week. We couldn’t be more excited to bring our new and improved design to iPhone and iPod touch to help millions of people affordably access a personalized mobile fitness experience.”
FitStar: Tony Gonzalez is FitStar’s debut video-based fitness app featuring NFL superstar Tony Gonzalez as your personal trainer. FitStar’s platform uniquely adapts to a person’s fitness capabilities and provides customized programs, appropriate for anyone, at any fitness level, by intelligently adjusting the workouts based on an individual’s progress. FitStar’s social features allow people to share achievements with friends and support each other on their journey to get healthy and fit.
In addition to programs for goals from gaining strength to losing weight, FitStar’s Freestyle area provides an array of workouts that focus on specific hot spots like strengthening your core, legs, and even popular routines like the Seven Minute Workout. The FitStar platform is a living, breathing fitness experience that is constantly being updated with new programs and features to keep things fresh and keep users engaged. FitStar also allows users to connect to popular wearable fitness trackers to enhance the experience of these devices, and FitStar 2.0 will add the popular UP by Jawbone to its growing list of supported fitness devices.
“At FitStar, we are totally dedicated to making sure you can have access to a high value, effective, premium health and fitness program anywhere, anytime,” said Tony Gonzalez. “Check out the fresh look of FitStar, now also on iPhone and iPod touch, and have access to a personalized training program at a fraction of the cost of alternatives.”
The popular app nabbed an Apple Editor’s Choice Award and has been a top charting app in the App Store since launching on iPad in June.
FitStar, backed by Google Ventures, Trinity Ventures, Floodgate and other prominent investors in tech, mobile and sports, is a leader in the emerging digital fitness space and is dedicated to helping millions of people get fit and live healthier lives at home, or on the go. For more information and on-going updates, please visit FitStar’s new website at www.fitstar.com.
About FitStar, Inc.
FitStar, Inc. is headquartered in San Francisco. The company’s mission is to build a digital health and fitness platform to inspire people to live healthier lives. Founded in 2012, the company is backed by several prominent angels and venture investors including Google Ventures, Advancit Capital, FLOODGATE Fund, Founder Collective, MESA+, Neil Young and Bob Stevenson’s LLL Capital, Ronnie Lott and Ed Zander.
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