Business news : US, Black Diamond Names Rep Agency for Southeast

Black Diamond Equipment has partnered with the newly created sales agency Eventum, LLC, which was founded in 2013 by Chip Parker. 

Eventum will represent Black Diamond Equipment and Black Diamond Apparel in the Southeast.
“Partnering with Eventum gives us the resources to scale up the level of service that we are able to provide our dealers in the Southeast,” explains Brian Mecham, vice president of North American wholesale at Black Diamond Equipment.

 “We believe the partnership will be the ideal blend of skills and knowledge required to support the dealer needs for both Black Diamond Equipment hardgoods and apparel."

Eventum is comprised of industry veterans Chip Parker, Matt Ginley, Todd Combs and Karen Harper.

Offering a wealth of combined experience and knowledge of specialty retail, Parker’s resume includes over 20 years of operational management, buying and sales. Ginley adds 10 years experience working both in-house and as a sales rep for Black Diamond in the Southeastern region.

Combs served as a buyer in specialty retail as well as a former shop owner in the region. Harper’s experience includes time at both REI and High Country Outfitters.

Eventum will represent Black Diamond among retailers in South Carolina, North Carolina, Georgia, Florida, Alabama, Tennessee, Arkansas, Louisiana, Mississippi, Virginia and Kentucky. The agency will also represent Black Diamond Equipment for military and law enforcement sales in the same territory.

“Our goal is to develop indispensible partnerships with retailers in the Southeast,” states Parker. “Eventum aims to be essential in their success and will continually seek out and work with the best manufacturers to ensure we deliver the most innovative and profitable products that the outdoor industry has to offer.”

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