Mammoth Mountain Ski Area Chairman and CEO, introduced the company’s new leadership team today.
“The last seven years have presented us with a series of
hardships; drought, lawsuits, town bankruptcy, and global financial
meltdown and the ensuing recession have left their mark on all of us,”
said Gregory. “As we acknowledge the challenges behind us, it is
critical now that we look to the future and recognize and act upon the
opportunities that lie ahead. I believe our company and our community
will not realize these opportunities by employing the visions and
solutions of the past. It is time to pass the baton to a new generation
of company leaders, who dare to have a new vision, possess the audacity
to take risk, the guts to change the old ways, and the energy to do the
hard work, with their teams, to transform the opportunities of the
future into reality,” continued Gregory.
Gregory introduced the team as:
Greg Dallas, Chief Operating Officer Mammoth and
June Mountain Ski Areas. Greg will take control of all daily operations
at both resorts, including ski area operations, on-mountain food and
beverage, ski school, rental, retail and activities.
Erik Forsell, Chief Marketing Officer. Erik, the
newest member of the Mammoth Team, will become responsible for all
marketing and sales efforts for Mammoth Mountain Ski Area, June Mountain
Ski Area, and the approximately 1000 rooms which make up the Mammoth
Lodging Collection. Erik previously led marketing efforts for Asics
America, engineering a turnaround of the brand and leading the Asics
America to the most successful year in the company’s history.
Mark Clausen, Chief Financial Officer. Mark will
continue to oversee all financial aspects of the company, as well as
the Information Technology division.
Ron Cohen, Chief Administrative Officer. Ron
will oversee Human Resources, Government Affairs, and Risk Management,
and will add planning and staff accommodations to his responsibilities.
To be determined, Chief Operating Officer,
Hospitality. The company is undergoing a national search for a Chief
Operating Officer, Hospitality. The search is focusing on candidates who
possess extensive multi-property management experience. This position
will have responsibility for the company’s four lodging properties and
Sierra Star Golf Course.
Rusty Gregory, Chairman and Chief Executive
Officer. Rusty will continue to lead the company and going forward will
focus primarily on attracting and deploying the considerable resources
required for the company and the community to realize its full
This leadership change is effective immediately and will better
align the organization to execute key strategies aimed at improving
guest experience, communicating the brand and growing visitation to
Mammoth Mountain, June Mountain, and the region.
About Mammoth Mountain Ski Area:
Mammoth Mountain Ski Area is a large ski resort located in Eastern California, along the east side of the Sierra Nevada mountain range in the Inyo National Forest. It is also the owner and operator of the nearby June Mountain ski area.
By press release