Spyder Active Sports, Inc. the Colorado-based manufacturer of premium technical ski and active lifestyle apparel, has announced that it has made a significant update to its product distribution network in order to further support current market demand and accommodate future growth objectives.
the Spyder Distribution Network (SDN) has added a new distribution
facility in Kent, Washington to enhance its service commitment to its
ever-growing dealer base in North America.
The objective of the new the new facility in Kent, WA is to address
challenges in Spyder’s vertical supply chain and set a solid foundation
for the company to continue the positive growth it has achieved during
the past four years.
“The new distribution facility in Kent, Washington is going to allow
us to make significant strides in how we deliver our products to our
dealers in what is tight and challenging delivery cycle,” noted Ellen
Welley, Spyder’s VP of Sales for North America. “This enhancement to
the SDN will allow Spyder to remain cost competitive in our industry
while continuing to deliver to the marketplace the premium product
assortment for which we’ve become known.” Added Spyder’s Senior
Director of Outbound Supply Chain/Dealer Services, Nate Peterson: “For
Spyder, the Washington distribution facility has the potential to
create valuable improvements in terms of our transit times, supply
chain associated costs, and ultimately, allow us to better serve our
dealers. All of these factors are integral to our long term strategy as
Spyder has identified three key factors that played into the
decision to onboard the new distribution facility in Washington.
First, in a challenging and competitive economic environment, having a
facility on the West Coast – geographically the closest place in North
America to Spyder’s Far East production hubs – will help control
transit costs and ensure the brand’s ability to remain
price-competitive; second, having a facility on the West Coast gives
Spyder a competitive advantage in transit times from its vendors in the
Far East and will expedite the delivery of products to both the U.S.
and Canadian Markets; and third, the proven success of the Washington
facility and its personnel in dealing in a highly seasonal, high volume
environment will bring new confidence to Spyder dealers that tight
deadlines will be met during Spyder’s delivery cycle.
The Kent, WA facility will be brought online as part of the SDN for the
Fall 2013 selling season. The SDN will continue to support additional
needs of dealers, sales reps, and Spyder’s corporate office with an
existing facility in Aurora, CO.
About Spyder Active Sports
Renowned for integrating high-tech fabrics, fashion and functionality,
Spyder is the world’s leading skiwear and mountain-based active
lifestyle apparel brand. Launched in 1978 with the development of
revolutionary padded slalom race sweaters, the iconic brand continues
to develop progressive apparel, season after season. Rigorously tested
by top athletes across the world including the U.S. and Canadian Alpine
Ski Teams plus big mountain, freeski, and park & pipe professional
skiers. Based in Boulder, Colorado, Spyder products are distributed in
over 50 countries worldwide.
information and to view the current collection, please visit www.spyder.com. You can also follow and interact with Spyder on Facebook (facebook.com/spyderactivesports) and on Twitter and Instagram (@SpyderAntidote).
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