Skechers USA, Inc. announced that its Skechers GOrun performance footwear received Most Innovative accolades from two major running magazines. The "2012 Spring Shoe Review" in the April issue of Competitor named Skechers GOrun the Editor's Pick for Most Innovative new running shoe. And the May/June issue of Women's Running declared Skechers GOrun a "Most Innovative Award Winner."
"After investing three years of research and development into Skechers GOrun, we're honored that the serious running community is recognizing the design of our first performance shoe as pioneering in this technical and elite world," began Michael Greenberg, president of SKECHERS. "In the months ahead, our new Skechers Performance Division will leverage these innovations as a foundation for an expanded collection of products that will meet the needs of athletes at various skill and ability levels across multiple sports and activities."
Skechers is building on its success in minimal running with launches this summer of Skechers GOrun Ride -- a running line with enhanced cushioning, Skechers GOtrain -- a workout shoe built for added stability and control, and Skechers GObionic -- a zero-drop ultra-minimal running shoe. With these new lines, the Skechers Performance Division will equip athletes from the track to the gym, with additional categories planned for the trail and golf course.
Designed by the Company's Advanced Concepts Team with consultation by elite runners like Meb, Skechers GOrun promotes a mid-foot strike and features GOimpulse sensors for a flexible and responsive running experience. The minimalistic line has a low 4mm heel drop and with Resalyte(TM) cushioning weighs in at just 6.9 ounces (size 9 men's) and 4.9 ounces (size 6 women's). Skechers GOrun is available in sporting goods, department and specialty athletic stores, and SKECHERS stores around the world.
( sports one source )
Website : http://www.skechers.com/styles/fitness/go
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