Portland-based outdoor brand taps footwear veteran to continue innovation and growth.
Portland, OR (PRWEB) May 23, 2013Bogs Footwear (http://www.bogsfootwear.com) has tapped former Keen Footwear product exec to spearhead the brand’s next phase of innovation and growth.
Bogs has named Kelly Wallrich as the new vice president of product to oversee product design, development and product marketing for the brand’s diverse collections of durable, outdoor footwear in the women’s, men’s, children’s, hunting and industrial categories.
Wallrich boasts an impressive resume, and brings to Bogs skills obtained working in product development and marketing for global brands Nike, adidas, Dr. Martens, where she was the 2003 employee of the year, and Keen – where she spent the past eight years in the same role as VP of product.
“Bogs is not an ordinary brand,” says Wallrich. “It’s extraordinary. I’m looking forward to continuing the growth that our founder Bill Combs and the team have accomplished over the past decade by using the most innovative technologies and materials to produce high-quality outdoor footwear.”
“We are thrilled to welcome Kelly, who shares our passion for making better shoes every day,” says Bill Combs, founder and president of Bogs Footwear. “Her impressive experience creating innovative and comfortable footwear will help Bogs remain ahead of the competition, improve our multi-season offerings, beginning with the launch of our sandals in 2014, and help us continue to expand into new categories.”
Wallrich says her design inspiration comes from nature, as well as rich cultures around the world. She lives in Portland with her family, including an adopted son from Ethiopia. She earned a bachelor of science in business from California State University, Chico.
Since 2002, Bogs has been making warm, waterproof and comfortable all-weather boots for people who work (or play) in the most uncomfortable conditions. With more than 40 years of experience in the shoe industry, Bogs offers durable footwear made with high-quality materials for the men’s, women’s and kids’ outdoor, casual, industrial, hunting and agricultural industries. For more information about Bogs, please visit http://www.bogsfootwear.com, “like” us on Facebook at http://www.facebook.com/bogsfootwear or follow @BogsFootwear on Twitter, Instagram and Pinterest.