Nike© |
This rebellious approach is reiterated by the collection’s “Build and Destroy” tenet, which in Lavelle’s own words means to “make something and build it up, then move on to something new."
A DJ, recording artist and producer, Lavelle founded the
London-based record label Mo’Wax in 1992, and the company originally
gained fame for its counter-culture approach to creativity. Using
cross-pollination as an artistic ethos, the label became a bastion of
underground subcultures and independent music, championing
experimentation and pioneering new genres.
This novel method marked the
emergence of a movement and Mo’Wax’s expansion. Propelled by its
boundary-blurring philosophy, Mo’Wax and UNKLE — Lavelle’s personal
recording alias — pushed collaboration across mediums, from music, art
and photography to fashion, film and toys. The first partnership with
Nike was to create the Dunk Hi Pro SB "DUNKLE" in 2004.
A decade later, Nike x Mo’Wax by James Lavelle champions Mo’ Wax’s past and its future by adapting its renowned collage approach to iconic Nike silhouettes.
Nike© |
A decade later, Nike x Mo’Wax by James Lavelle champions Mo’ Wax’s past and its future by adapting its renowned collage approach to iconic Nike silhouettes.
The Nike x Mo’Wax by James Lavelle MA1 Destroyer Jacket is crafted from a
classic collegiate leather-and-wool combination remixed with flight
jacket-style details, including nylon at the shoulders and bright orange
lining with a heat-pressed camouflage pattern. Graffiti-like embroidery
and removable twill patches further customize the outerwear layer.
A
subversive take on traditional military decals, they feature the
signature reverse script of longtime Mo’Wax collaborator Gio Estevez.
These original patches present characteristic Mo’Wax names and slogans,
such as “Your future is our past” and “Headz”. Stitching along the
placket proudly asserts the attitude that drives Lavelle’s work: “Happy
are those who dream dreams and who are willing to pay the price to see
those dreams come true.”
The Nike x Mo’Wax by James Lavelle Blazer presents a similar
streetwear-meets-sportswear-meets-military aesthetic. Boasting the same
tactile textiles as the collection’s jacket, the iconic sneaker reflects
a cohesive mixed-material style at the same time it retains its
signature streamlined silhouette, which Lavelle regularly wore back in
the day and continues to sport.
The Nike x Mo’Wax by James Lavelle Destroyer Jacket, Blazer and
Cap are available in both black and olive, while the T-Shirt arrives in
black and white colorways.
Nike x Mo’Wax by James Lavelle drops on Nov. 26 at NikeLab destinations worldwide and on nike.com/nikelab.
Nike x Mo’Wax by James Lavelle drops on Nov. 26 at NikeLab destinations worldwide and on nike.com/nikelab.
Aucun commentaire:
Enregistrer un commentaire