23/12/2014

B. Robinson Announces the Launch of Revo Goggle Collection

NEW YORK, December 15, 2014  – B. Robinson announced today that it will launch a Revo Goggle Collection available in Fall 2015.

Revo’s rich heritage of high-contrast, color-enhancing lenses and innovative styling will be available in eight unisex styles.  Having debuted one of the first fixed single lens shields coupled with a long association with the US Ski Team and winter sport enthusiasts, the Revo Goggle collection was a natural next step in the brand’s evolution.

Designed to bring the Revo heritage lens technology to the slopes, the goggle collection combines signature Revo mirrors, unique frame and strap design and a revolutionary dual lens combination of Photochromatic, Polarized Protection and Performance. All goggles offer 100% UVA, UVB and UVC protection plus HEV (High Energy Visible Light) protection.
Product features for the Goggle collection include:
  • Triple Layer Foam protection for a secure, comfortable fit
  • Air-vent technology for fog reduction and optimal air flow inside and out
  • Unrivaled peripheral vision for an optimal field of vision
  • Helmut compatibility
  • Adjustable, stylish strap constructed with anti-slip silicone beads
The Goggle collection features signature Revo technology:

The Revo Light Management System™ (LMS)

The signature Revo experience is achieved by managing the full spectrum of light and offering superior protection from UV rays & Blue light\HEV light. The Revo Goggle Collection incorporates LMS technology for outstanding visual acuity and performance in all outdoor conditions. Selective color filtration delivers the right light at the right time on the slopes for sharp, vivid image recognition and superior contrast.

The Revo Stable Light Management™ (SLM) System

Revo has elevated fixed tint technology in ski goggle lenses by incorporating our LMS technology into a unique dual lens performance and protection goggle. SLM lenses deliver the right lens for all light conditions with a unique Amber-Rose-Yellow midline tint. Revo SLM mirrors bring a new level of contrast enhancement and LMS performance to ski goggles. Visible Light Transmission of 25% and protection from all potentially harmful UV and HEV light, fog dissipation and durability complete the Revo SLM package.

The Revo Polarized Photochromatic Light Management™ (PPLM) System

Always known for innovative LMS technology, Revo debuts a new photochromatic goggle lens that allows in 68% of the available light in its unactivated state and then darkens to block 88% of light in its activated state.  This exciting lens makes automatic adjustments for every light condition encountered on the mountain.

The Goggle Collection is comprised of three mirror lens coatings:
  • Blue Water – Signature multilayer technology reflects and enhances lens performance without diminishing contrast or color distortion and reduces internal light reflections, providing sharp, clear vision.
  • Green Water- Utilizing our classic multilayer technology, Revo’s hypnotic green mirror assists in improving vision in low light conditions while enhancing contrast and controlling internal reflections.
  • Orange Solar – High intensity, visually stunning multilayer mirror that assists in blocking potentially harmful rays and highlights the terrain and surrounding areas to deliver a distinctive visual experience.
“The Goggle Collection is an exciting step in the brand’s progression and aggressive growth. We are excited to launch a goggle with built-in Revo technology to the marketplace. The collection combines the best in optics with the performance, fog dissipation, contrast-enhancement and style needed on the slopes,” said Cliff Robinson, co-president of B. Robinson.

The Goggle Collection will be available in Fall 2015 in specialty boutiques, sport retailers nationwide as well as on Revo.com.

Revo® is a wholly owned subsidiary of Sequential Brands Group, Inc. and is manufactured under trademark license by B. Robinson Optical, Inc.

About Revo

Founded in 1985, Revo quickly became a global performance eyewear brand known as the leader in polarized lens technology. Revo sunglasses were first created by utilizing lens technology developed by NASA as solar protection for satellites. Nearly three decades later, Revo continues to build on its rich tradition of technology and innovation by offering the clearest and most advanced high-contrast polarized eyewear in the world.

About B. Robinson Optical, Inc.

B. Robinson, founded in 1926, has been a leader in the eyewear industry for over 85 years. Known for superior quality and unique design, B. Robinson’s fashion division offers many licensed collections including Cole Haan, Isaac Mizrahi, Ivanka Trump, Izod, and London Fog. The sport division manages the world-renowned Revo brand. The Luxury division of the company, Legacie, has partnerships with David Yurman, Judith Leiber, Betsey Johnson, and Kata Eyewear. In 2013, in partnership with Cynthia Rowley, the company launched Rowleyeyewear.com, its first standalone e-commerce platform.

For additional information and images, please contact:
Kristin Durante, B. Robinson, kdurante@brobinson.com



Source B. Robinson Optical, Inc. ©

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