NEWPORT BEACH, CA (September 1st, 2012) – PLUS Compound Technologies®, LLC (“PLUS”), the inventor of PLUSfoam®, a 100% recyclable material built for performance and comfort, today announced the second season of collaboration with Patagonia, Inc. (“Patagonia”) to create a collection of sandals made of 100% RECYCLABLE PLUSfoam® for 2012 and 2013.
“When it comes to sustainable business and environmental activism, Patagonia is an industry leader,” said Brett Ritter, CEO and Co-Founder of PLUS Compound Technologies®. “Their endorsement and application of PLUSfoam® speaks to their commitment to the staying at the forefront of this movement. We couldn’t be more excited about the partnership.”
After a successful first season together, Patagonia recently showed their PLUSfoam® based sandal line at the Outdoor Retailer trade show in Salt Lake City and will likely expand into other categories for 2014. By using PLUSfoam® in their Spring/Summer 2012 collection, Patagonia prevented approximately 7,000 pounds of scrap from entering landfills and incinerators.
“We continue to keep our Common Threads Initiative top-of-mind when we design, develop and make our footwear. This includes choosing the right materials, suppliers and factories, designing for resole and recyclability, and introducing a formal care and repair program,” said Sue Harvey Brown, marketing manager for Patagonia Footwear. “Addressing end-of-life solutions for footwear is a major challenge. Our partnership with PLUSfoam® to create a fully recyclable flip flop allows us to truly ‘close the loop’ for the first time in footwear.”
In addition to producing virtually zero waste at the manufacturing level, PLUS Compound Technologies® operates reclaim facilities in the US and Asia where any products made with PLUSfoam® can be returned and recycled. In order to do this, consumers simply call the PLUSfoam® 800-number or log onto www.PLUSfoam.com/recycle and mail the product directly to PLUS Compound Technologies®. “We’ve setup reclaim facilities in California and southern China; Japan and Western Europe will be on-line in time for the SS13 launch”, says Michael Carr, Associate General Manager at PLUS Compound Technologies®. “In addition, we will look to establish more localized reclaim facilities, like on the East Coast of the United States for example, in order to help reduce our carbon footprint even further”. All post-consumer reclaimed PLUSfoam® based goods will be recycled and reconstituted locally.
The second season of Patagonia Footwear products powered by PLUSfoam® will be available for purchase at retail locations globally in March 2013.
About Patagonia, Inc.
Patagonia, Inc., based in Ventura, California, is a leading designer of core outdoor, surf and sport-related apparel, equipment, footwear and accessories. With sales last year of $540M, the company is noted internationally for its commitment to authentic product quality and environmental activism, contributing over $47.5M in cash and in-kind donations to date. Incorporating environmental responsibility into product development, the company has, since 1996, used only organically grown cotton in its clothing line. Committed to making its products landfill-free, the company’s entire product line is recyclable thorough it’s Common Threads Initiative. The company also advocates corporate transparency through its interactive website, The Footprint Chronicles, which outlines the environmental and social footprint of individual products. Patagonia was featured as The Coolest Company on the Planet on Fortune Magazine’s April 2007 cover.
About PLUS Compound Technologies, LLC.
PLUS Compound Technologies is committed to “Saving the planet...one product at a time™”. Using its proprietary, 100% RECYCLABLE compound, PLUS makes products for manufacturers of branded consumer goods. PLUSfoam® often outperforms the materials it is intended to replace such as traditional foams, rubber and plastics. PLUSfoam® operates reclaim facilities in the US and Asia where consumers can return any products made with their proprietary compound. Details about the PLUSfoam® post-consumer reclaim program can be found at www.PLUSfoam.com/recycle.
PLUS Compound Technologies® Media Contact
Jake Barret (619) 985 – 9157 / JB@PLUSfoam.com
Images available upon request
Patagonia Footwear Media Contact
Emily Snayd (203) 395-8834 /Emily@hfscommunications.com
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