Statisctics : NPD Group points to growth and shift in global market

The NPD Group estimates that sales of the global sporting goods market reached a record level of $333 billion in 2011, which was an increase of about 5 percent. This includes sports equipment, active apparel, athletic footwear and bicycles. The U.S. and Japan remained the world’s two largest sports markets, but Germany was dislodged from its third position and dropped behind both China and Brazil. Owing to double-digit growth in China, the Asian market has become larger than Western Europe and Scandinavia together.


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