|X-Bionic Munich Store|
X-Bionic put on a premium positioning. Its parent company, X-Technology which also includes brand footwear X-Socks and supplements X-Nutrio, highlights its technical innovations and prices regularly received for them. If the running and cycling are the main categories, the company has developed products for winter sports or outdoor. It has already opened stores in China but also in Salzburg and Munich recently. And provides openings in Milan and Oslo.
By press release