TRAVERSE CITY, Mich., Aug., 2012 (GLOBE NEWSWIRE) -- Mobile-shopping app Ozmott has announced the addition of Midwest sporting goods retailer MC Sports
as the latest member to their merchant lineup. With the addition of the
full line sporting goods retailer, Ozmott's coverage continues to
expand across the country, providing exclusive offers to app-users that
can be redeemed while inside various retail stores.
As online shopping continues to thrive, Ozmott's platform offers a
viable alternative to online shopping and encourages consumers to make
in-store purchases. According to IBM, more than 13% of consumers are
using a mobile device to visit a retail location. MC Sports aims to take
advantage of this by joining with Ozmott to bring consumers into any of
the company's 74 stores.
"We are pleased to be working with MC Sports to bring exclusive new
offers to our user base," said Ozmott Creator and President, Joseph
Walker. "With an increasing number of merchants lining up and the recent
release of the app version 1.3, we are making strides to become a
leading shopping app in the US."
With 29 states represented in their mobile app platform, Ozmott is
helping to bring customers back into retail stores by providing in-store
offers and "Pips" every time a consumer makes a purchase and shares
that offer with friends. Collected Pips can then be used to unlock
top-tier "Luxe" offers that provide users an affordable way to enjoy
luxury items.
"The idea behind Ozmott is terrific," said Ed Rix, Vice President of
Marketing for MC Sports. "It is important to bring people into our
stores and Joe has found a fun way to make that happen. Our customers
now know that they will be given exclusive offers for shopping in one of
our many retail locations."
With Ozmott currently providing offers for all 74 retail locations, MC
Sports continues to provide customers with a personalized experience
when looking for quality sports equipment, footwear, and apparel. MC
Sports has remained one of the Midwest's premier retail sporting goods
chains since 1946.
The addition of MC Sports to Ozmott's merchant roster brings a new
category of savings to the app's users. MC Sports is the first sporting
goods provider on Ozmott's mobile platform and will assist in exposing
active lifestyle and sports-focused offers to the assortment of users.
Ozmott has seen rapid growth in the six months since its market
release. Recent success for Ozmott can be attributed to both the unique
offers it delivers to users and the laser sharp marketing channel it
provides to merchants.
The Ozmott application is available on both Apple and Android devices.
For more information about Ozmott or the new partnership, contact Tomas Urtasun at 619-233-7778 or email at tomas.urtasun@focuscominc.com.
About Ozmott:
Ozmott is a mobile platform built to connect retail merchants with
consumers through a virtual, fully functional economy. The application
relies on a sustainable deals model that allows consumers to take
advantage of in-demand, merchant- supplied offers. Deal sites have seen
increased growth over the past few years yet Ozmott is different. Where
most sites rely on individual purchases to unlock group deals, Ozmott
aims to create a community; where users interact, make friends and gain
access to 'Luxe Offers'. By introducing their own brand of virtual
currency, or Pips, Ozmott users are encouraged to share deals with their
friends to earn additional Pips where they later can be applied toward
otherwise out of reach high- end lifestyle products.
Source: Ozmott
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